Whether you own a bakery or an online boutique, you’ve probably put a lot of thought into building your brand. From designing the logo to setting up a perfect website or storefront signage, the visual impact of your brand is usually the first interaction customers have with your company.
These days, it seems like you can put a logo on anything, and I do mean anything. While the abundance of branded merchandise is great, it also creates a lot of “clutter” in the marketplace. So how do you stand out in the crowd? There are lots of ways, but one of the tried and true methods is wearable branded merchandise – think hats, bracelets and t-shirts.
Why do these work? Because they’re something you can actually use. Unlike squeeze balls and desktop puzzles, they don’t frustrate you or end up in the junk drawer at home. Instead, creatively designed merchandise catches peoples’ eyes in a crowd and helps get your name out all over town. Branded t-shirts, for example, are also versatile. You can use them as:
